With most phone brands slugging it out competing in the mid-range range market, TCL is embracing the affordable end of Android smartphones.
At MWC 2022, they have announced five new phones, with the most expensive being the TCL 30 5G priced at €249, which works out as £210. This features the MediaTek Dimensity 700 a 6.7-inch AMOLED display with 4GB RAM and 128GB storage.
Interestingly, all the phones in the new line-up appear to feature the same rear primary camera, which is 50MP with a 1/2.76 sensor size. This should mean the lower-priced models have a much better than average picture quality than other similarly priced phones.
Pricing and availability
There is no official UK pricing yet and prices will vary by country. The TCL 30 E should work out at around £120
- TCL 30 5G: from €249, available in April 2022 across various European countries, with select regions to follow (64GB variant from €249 / 128GB variant from €269).
- TCL 30+: from €199, available now across various European countries, with select regions to follow.
- TCL 30: from €179, available now across various European countries, with select regions to follow.
- TCL 30 SE: from €149, available now across various European countries, with select regions to follow (64GB variant from €149 / 128GB variant from €169).
- TCL 30 E: from €139, available in April 2022 across various European countries, with select regions to follow
Full Press Release:
TCL, a pioneer in display technology and affordable, premium smart experiences, announces five brand new smartphones to its TCL 30 Series line-up at Mobile World Congress (MWC) 2022: TCL 30 5G, TCL 30+, TCL 30, TCL 30 SE, and TCL 30 E. These five entries to the 30 Series join a pair of U.S. exclusive smartphones already in the range – TCL 30 XE 5G and 30 V 5G, reinforcing the company’s winning value, great performance and innovation propositions in a variety of accessible price points.
“The expansion of the TCL 30 Series shows our commitment to democratize technology so more people have access to reliable, high-performing, innovative smartphones,” said Aaron Zhang, CEO at TCL Communication. “The TCL 30 Series portfolio is our way of giving consumers around the world the freedom to showcase their unique style through feature-packed technologies and connected experiences, inspiring them to get the most from life.”
Level up your creative flair
TCL 30 Series contains innovative camera features across the line-up that will showcase everyone’s unique style and creative flair.
The TCL 30 5G, TCL 30+, TCL 30, and TCL 30 SE all feature a 50MP AI triple camera, while the TCL 30 E has a dual camera with 50MP main lens. And for those that love group selfies, an ultra-wide front camera is available on TCL 30 5G and TCL 30+, so everyone can comfortably get in shot, bottling precious moments with loved ones.
Social media enthusiasts will relish Steady Snap, pausing time and clearly capturing subjects in motion; Intelligent AI detection, which detects up to 22 different scenes; AI HDR video, adjusting exposure and optimizing details; Low Light HDR for well-balanced shots in low light; and One Shot, providing different image types from one snap. Whether taking mouth-watering shots of their favorite meals, peculiar pet pictures, stylish portraits or awe-inspiring landscapes, these features enhance photos so anyone can level up their photography skills.
Get lost in rich and vibrant views
Screen quality is more important than ever, with so many passing the time on long train or bus journeys watching clips and movies on their smartphones. That’s why the TCL 30 Series features rich, immersive displays that offer quality viewing experience and eye care, with incredible value.
With 6.7-inch FHD+ AMOLED screens on TCL 30 5G, TCL 30+, and TCL 30, as well as a 6.52-inch mini-notch display on TCL 30 SE and 30 E, details are crisply highlighted and colors are boosted, enhancing every scene so customers can feel closer to the action. Dual speakers are also featured on the TCL 30+ and 30, so customers can immerse themselves in their own world, whether watching movies, gaming, or listening to music.
As we spend more time on our phones connecting with others and the online world, it can have an adverse effect on eye health. To manage eye-care and eye fatigue, all TCL 30 Series smartphones are equipped with TCL’s pioneering NXTVISION technology, which works to boost the screen experience while safeguarding eyes. Moreover, TCL 30 5G, TCL 30+ and TCL 30 are certified by TÜV Rheinland, hardware-level blue light reduction of 30%, delivers comfort without distorting colors.
Battery power that lasts longer-than-a-day
All five phones feature long-lasting battery power. The TCL 30 SE and TCL 30 E come with 5000mAh of power, whilst TCL 30 5G, TCL 30+, and TCL 30 have 5010mAh battery power, relieving battery anxiety with better than day-long battery life. That means more time reading, watching, video calling, and photo taking, and less time looking for a power outlet.
The TCL 30 5G, TCL 30+ and TCL 30 all support 18W fast charging – each device giving customers quick power when they need it. Additionally, all phones are supported by AI smart charging, which intelligently learns sleep patterns based on daily charging routines to reduce battery deterioration, extending long-term battery life.
With you on every adventure
Whether updating your social status on the go, at the beach taking selfies with friends, staying up to date with the latest trends or hitting the town for a night out, the TCL 30 Series matches smart styling with impressive durability and features.
Weighing only 184g, the strikingly sleek 7.74mm design on the TCL 30 5G, TCL 30+, and TCL 30 means each device easily nestles in your hand, a small bag, or pocket. The trio have the incredibly slim designs when compared to others with the same battery capacity, so there are no compromises to the battery or the screen. With a soft, tactile finish against premium fiberglass on the back, the phones are resistant to scratches, sweat, bumps and warping, while the scratch-resistant glass on the front keeps screens looking clear and scuff-free.
TCL 30+, TCL 30 SE and TCL 30 5G also come with a large 128GB ROM storage, meaning you never have to worry again about space on your phone.
TCL 30 and TCL 30+ are also Google Android Enterprise Recommended certified devices.
Ultra-fast 5G connectivity and performance
Customers will enjoy TCL 30 5G’s ultra-fast connectivity and performance, perfect for streaming content – from HD movies to fast paced games, video calling loved ones and downloading apps. TCL 30 5G joins a range of 5G TCL products across multiple categories, including smartphones, tablets, and CPEs, as part of TCL’s mission to make a truly connected world.
The TCL 30+ and 30 are available in Muse Blue and Tech Black, while the TCL 30 5G comes in Dreamy Blue and Tech Black. The TCL 30 SE and 30 E are available in demure Space Grey and a rich Atlantic Blue. The TCL 30 SE is also available in Glacial Blue in selected regions.