IFA Berlin, short for Internationale Funkausstellung Berlin, is one of the world’s leading trade shows for consumer electronics and home appliances. Typically held annually at the Messe Berlin exhibition grounds in Berlin, Germany, this event acts as a vibrant melting pot where technology brands, industry experts, and consumers converge to experience and discuss the latest advancements in consumer technology. From flagship smartphones to smart home ecosystems, and from cutting-edge audio-visual gear to the latest in computer networking—IFA covers a broad spectrum.
What sets IFA apart is its timing. Scheduled usually around late summer or early autumn, it allows companies to showcase their latest innovations just ahead of the crucial holiday season, making it a strategic launchpad for new products. With a lineage dating back to 1924, IFA has established itself not only as a platform for product releases but also as an arena for panel discussions, keynotes, and networking events that shape the industry’s future.
One can’t help but marvel at the sheer variety of tech on display. It’s like walking into a crystal ball that gives you a glimpse of the tech landscape for the coming year. If you’re looking for a comprehensive, data-driven perspective on where consumer technology is headed, IFA Berlin is the event to watch.
Huawei may not have the presence in the western consumer market that they once did, but they still churn out some amazing and often innovative hardware. At IFA, they have launched several new products, with the Watch D being the most interesting. Huawei Watch D with wrist-type ECG and blood pressure monitoring device Launched on…
As part of the Honor IFA keynote, where the new Honor 70 was announced globally, they announced a new partnership with two AR artists to creatively reimagine an iconic landmark located in Hamburg’s Speicherstadt, a UNESCO World Heritage Site. The immersive AR experience will be available for all smartphone users to check out via the…
I have been a fan of smart scales for years, I found my Fitbit Scales, then Nokia (now Withings) scales were a significant help with my losing weight, allowing me to track the trend of declining weight compared to stressing about individual weigh-ins. Withings appear to be the only company attempting to expand the functionality…
A few days ago, I was mostly unimpressed with the Fitbit Sense 2 announcement, with very little difference between the previous generation and some of the new features not even available at launch. Yesterday, Garmin announced the new Venu Sq 2, and this launch is entirely different. Garmin has made massive improvements since the original…
It is easy to spend thousands on a large OLED TV, but if you are not obsessed with having the darkest blacks possible or fancy Dolby Vision HDR, then you can pick up some amazing buys at the lower end of the spectrum. I have never heard of the German TV brand METZ, before, but…
It has been ten years since Philips Hue launched its first smart bulb, and they have been the best smart lighting solution ever since. Today, at IFA 2022, they have announced new products in their ever-expanding smart lighting product range. Philips Hue Play gradient lightstrip for PC – Synchonisable RGB lighting for gaming If anything,…
As a market leader in the global portable power station market, BLUETTI will officially unveil its brand new model AC500 at 3:00 PM, Sep. 1st GMT. Being a successor of the AC300 solar generator, AC500 is also 100% modular without any built-in batteries. So the B300 will also be launched as an expansion battery pack….
I am a big fan of smart home heating, I reviewed the original Tado when it was launched, and I have been using Genius Hub in my home the past few years. Tado, or tado° if we want to use their Sunday name, has consistently upgraded both their hardware and software features consistently making them…
Philips Hue continues to expand its product portfolio of lighting products with several new products. Philips Hue Play Gradient Lightstrip Philips Hue has had light strips for a while now, but previous the colour options were solid similar to how an individual bulb works. The new Philips Hue Play Gradient Lightstrip offers individually addressable LEDs…
Realme will announce their new X7 series on the 1st of September in China, so far this will likely include a standard X7 and a Pro model, it is also speculated that there will be an Ultra mode. With the data approaching quickly more details of the new phones are gradually leaking out. Realme X7…
Realme today revealed the launch date of its upcoming smartphones. The Realme X7 and Realme X7 Pro will launch in China on 1st of September at 2PM local time which works out at 7AM in the UK I think. Realme X7 confirmed specifications Realme have revealed a couple of specs including 5G support and a…
With IFA coming up we will likely start to see a lot more leaks for new devices. The latest is from @RODENT950, who only states that these are upcoming devices from Huawei and Honor in Europe soon. I am not sure what events Huawei has planned for IFA yet, but Honor has an event planned…
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