7Digital will be the default music app for Blackberry users thanks to a deal signed up between the two companies. 7 Digital which recently had 50% of it bought by HMV offers 100% DRM-free downloads and has a rather extensive library.
The price war between 7Digital and iTunes has started already with 7Digital cutting the price of singles to 77c a track, to iTunes 99c per track. As per usual though the UK wont benefit from it as both companies still sell tracks to us at 79p.
Coming first to the Curve 8900, the Bold and the Storm it will come head to head with iTunes and Nokia’s “Comes with Music”. Over the next few weeks/months it will be added to more of its phones.
7Digital’s music is encoded at 320kbps, larger than your average mp3 but obviously a better quality than what iTunes offers to you. It also has a good little tool called “Wi-Fi Auto-Sync”. When the phone is connected to your mobile network, it downloads lower audio quality versions of tracks, then upgrades that to full quality when your phone's in range of a faster wi-fi connection. Clever eh?
